FUJIFILM X

With a lightweight, compact form factor the FUJIFILM X-S20 introduces AI-based subject-detection autofocus, the capability to record 6.2K/30P video, and stream 4K/60P video natively through USB-C.

FUJIFILM introduces a somehow unexpected new camera in the X-S family, the X-S20, and reveals a new mode inscribed on the control dial: Vlog, a mode for vloggers!

Rejoy vloggers, modern cameras sem to be all designed with you in mind… more or less. After Canon's V10, which looks like a smartphone with a single lens and no option for calling home, the Sony ZV-1 II vlogging camera and Canon's EOS R100, which aims to give smartphone photographers a new platform, it's time for Fujifilm to show its new camera, a X-S20 that, unexpectedly, brings to life a series many believed had ended with the FUJIFILM X-S10.

The lightweight, compact form factor reminiscent of its predecessor, the FUJIFILM X-S10, that graces the X-S20 brings new features including AI-based subject-detection autofocus (AF), the capability to record 6.2K/30P video, and stream 4K/60P video natively through USB-C. Fujifilm says that high-capacity battery, high-performance autofocus, and advanced video-recording functions, make the X-S20 a powerful story-creation tool designed for the active content creator.

"X-S20 is truly a dream camera for any content creator looking to take their photos and videos creation to the next level, but especially for the ones that are documenting their lives, traveling the world, or streaming their stories online," said Lisa Baxt, marketing director, Electronic Imaging Division, FUJIFILM North America Corporation. "It offers premium image quality and advanced portability, catering to a variety of image creation styles ranging from casual self-portraits to full-fledged photography and videography. With content creators turning to digital cameras more than ever before, we are confident that X-S20 will be well received by users pushing long-form content to platforms, like Twitch, especially since no fees are required to unlock the feature."

Here is a more complete description of the features in the new model, inluding information about the new Vlog mode, which now appears inscribed on the dial, for easy access:

High image quality and high-performance AF

High-capacity battery and high-performance in-body image stabilization (IBIS) mechanism in a lightweight form factor

6.2K/30P video recording and other extensive video functions including the new Vlog Mode

FUJIFILM X-S20 mirrorless digital camera body and camera body with lens kits will be available from authorized FUJIFILM dealers in the United States on or around June 29th, 2023.

FUJIFILM X-S20 Mirrorless Camera Body in Black will be available at a manufacturer's suggested retail price of $1,299.95 USD and $1,749.99 CAD.

FUJIFILM X-S20 Mirrorless Camera Body in Black with the FUJINON XC15-45mmF3.5-5.6 OIS PZ Lens Kit will be available at a manufacturer's suggested retail price of $1,399.95 USD and $1,899.99 CAD.

FUJIFILM X-S20 Mirrorless Camera Body in Black with the FUJINON XF18-55mmF2.8-4 R LM OIS Lens Kit will be available at a manufacturer's suggested retail price of $1,699.95 and $2,299.99 CAD.

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